Approaching Online Press

Oct 30 2009    How to Buy a Media List that Gets You, Your Products, and Your Services in Front of the Right People

by Dan Janal

Reporters are dying to quote entrepreneurs, small business owners and consultants just like you. The trouble is, they don't know you exist! Before you buy a media list, be sure to ask these questions, so you get the most publicity for your buck...

Oct 19 2009    PR Strategy Key to Integrating Face-to-Face and Online Networking

by Lillian Bjorseth

Networking is a perfect example of how a good PR strategy can keep working for you. It's not about face-to-face or online networking; it's about integration and how to use one to enhance the other.

Oct 1 2009    How a Non Profit Group Can Develop Relationships with the Media

by Jolian Grant

Getting attention and recognition for your cause is always important for charity organizations, especially during fund raising time! Here are a few tips to help your organization catch a little media attention.

Mar 25 2009    Does the Media Blow Things Out of Proportion - Do They Really Care about Rihanna & Chris Brown?

by kenyetta mckinney

Being a person that has been in the media (print, television and radio) for about 15 years, there is one thing that I have learned, and that is that there are good journalists, and there are bad journalists

Mar 18 2009    How to Get your Local Newspaper to Write about Your Business

by Pat Price

One of the many ways an entrepreneur can increase credibility and visibility is through the print media. I went right to the business editor of our local newspaper to get her take on how to make the most of this great resource. Learn her tips for getting into print.

Mar 14 2009    5 Tips to Building a Strong Online Business Reputation

by Sarah Jacquet

Building your business' reputation in cyber-land is just a click away. Your Website is a Business Card, up-dating the content on your website regularly promotes find-ability but getting to know people within your online business community is a must do.

Mar 14 2009    What's on Your Online Media Agenda?

by Sarah Jacquet

With the imminent changes to your business this year there is the need to promote and refresh in the mind of your customer, what you do.

Mar 13 2009    Approaching Online Press

by Sarah Jacquet

The simplest way to grab the attention of a publication editor is an inquiry email. Ask what they need, want and what their readers like.

Feb 18 2009    Three Ways to Change Your Readers' Perception of You

by Ron Barrett

How do you come across to the readers' of your newsletter? Are you constantly 'pitching' them to buy from you, or are you giving them good, quality content on a regular basis, building their trust in you. There are three things you can do right now to change the way people see you.

Jan 27 2009    Presentation to the seven dwarfs

by George Torok

Every member of your audience is different. You can't treat them the same and expect the same reaction from all of them. You must be prepared to connect on different levels and receive different reactions to your presentation.

Jan 24 2009    The fire alarm rings during your presentation

by George Torok

What do you do when the fire alarm rings during your presentation? It's a lot easier to think logically about it after it is over. It might never happen to you - but perhaps you should be prepared for the fire alarm to ring during your presentation.

Jan 3 2009    6 Reasons to Avoid the Social Media News Release Part I

by seomul Evans

The Social Media News Release is a template available for the sole purpose of incorporating social media and multimedia into press releases

Dec 27 2008    Finding the Right Media for Your Marketing Campaign

by Marsha Friedman

If you are struggling to decide what media to choose for your company's marketing campaign - you are not alone. In fact, most people have similar issues navigating the myriad of media opportunities available.

Dec 27 2008    How to Get On Oprah

by Marsha Friedman

In my 20 years in the public relations business, if I had a nickel for every time a client asked me to get them on Oprah it is safe to say that I would be a very wealthy woman at this point in my career!

Dec 27 2008    The Role of a Proper Press Release in Your SEO Services

by Rahman Mehraby

Online press releases are becoming increasingly more sought-after thanks to their effectiveness in SEO campaigns. Optimized press releases significantly contribute to the flow of traffic to your website.